Back to list
Chloé | 24/25秋冬国际名品女包品牌分析

Chloé | 24/25秋冬国际名品女包品牌分析

SEP 14, 2024

Core conclusion

  • Chloé 24/25秋冬系列揭开了崭新的篇章,新任创意总监Chemena Kamali回归,她通过对品牌历史的深入挖掘和重塑,为我们呈现了一种轻柔而肆意灵动的女性风采。将标志性浪漫主义与女性化色彩结合,同时融入了早前Boheme基调的轻柔与灵动。源于女性最真实、最深沉的精神世界,那是一种温暖、光芒和女性自身能量的展现。而配饰方面,打破传统的廓形包款,无论是易于携带的小包还是硕大的单肩包,都展现出一种不受拘束的气质。
Applicable advice

This report is for designers, buyers, and brand planners interested in “Chloé | 24/25秋冬国际名品女包品牌分析”. We recommend differentiating designs based on target consumer preferences.

Sign up to read the full report

Sign up free to read the full report and access complete trend analysis and design direction recommendations

Sign up free