Jacquemus | 25/26秋冬女包订货会分析
APR 10, 2025
Core conclusion
- Jacquemus以法国新浪潮解构主义为定位,专注南法的风情时尚,并被称作是“法系新浪潮设计的代表”。创始人Simon以叛逆不羁的设计、不对称廓形等带来意想不到的性感魅力。他擅长用讲故事的方式构思和阐述每个系列的设计,Simon在采访中最经常说的我不做衣服,我只讲故事,比如超大号的帽子、袖子或领口,或是极小的手袋,都深受明星达人网红的热爱。
Applicable advice
This report is for designers, buyers, and brand planners interested in “Jacquemus | 25/26秋冬女包订货会分析”. We recommend differentiating designs based on target consumer preferences.
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