Saint Laurent | 26/27秋冬男女包订货会分析
APR 28, 2026
Core conclusion
- 本季 Saint Laurent 男女包款订货会整体呈现出以商务通勤为核心、暖调大地色为主轴、经典实用廓形为载体的趋势特征,色彩上,以茶色波特、橄榄褐、棕褐色等深暖大地色为基调,辅以杏桃冰淇淋、泥碳藓等低饱和柔色点缀,构建沉稳高级的秋冬视觉语言。材质上,兽皮为核心主打,搭配皮草细节提升质感,风格与单品层面,商务通勤场景占比高达 64%,翻盖包、托特包、水桶包等经典通勤廓形为重点款式,整体呈现出以实用职场导向为核心,兼顾品牌标志性复古轻奢调性的整体趋势。
Applicable advice
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