Set direction
Explore trends and inspiration
POP Fashion Trends Forecasting & Design Insights
Latest releases
Where are you in the design process?
Validate
Support decisions with data
Find references
Study cases and methods
Define details
Color, silhouette and materials
Review
Track market feedback
AI Design
An AI creation engine that understands trends
A trend-aware AI creation engine for redesigns, patterns, styles and marketing
Who uses POP
The industry's firstAI-poweredtrend decision platform
Founded in 2004, POP has served over 500,000 designers and fashion professionals worldwide for more than 20 years.
We connect apparel, footwear, bags, home, jewelry and CMF intelligence to help teams make better decisions, not just follow trends.
50W+
Designer users
2,000W+
Style images
11W+
Trend reports